I logged in north, south, east and west. I checked it at work and during Sunday rest. I liked and commented, posted status and song. I thought Facebook would last forever: I was wrong.

Apologies if that feels like a bit of a heavy introduction for a piece on the decline of Facebook amongst my peers but – like Auden’s love – I had always assumed the network would be constant presence in my life. A couple of times at university I wondered what would happen if people stopped using the site, or if it disappeared. I would have no physical photos of my college friends, like those of my parents’ that we sometimes unearthed at home; I would be stripped of the wall-to-wall messages we had built up over the years and left with only a handful of letters and cards.

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