Moving Me to utter distraction “Purity Ring-Fineshare”
Purity Ring is the futuristic pop project of Corin Roddick and Megan James. Purity Ring makes lullabies for the club, drawing equally from airy 90s r&b, lush dream pop, and the powerful immediacy of the very best modern indie pop. Megan James’ remarkable voice is at once ecstatic and ethereal, soaring joyfully through Roddick’s carefully chopped beats, trembling synths, and past her perfect counterpoint – a ghostly pitched-down vocal which both underscores hooks and renders the entire musical backdrop beautifully alien.
The Canadian band erupted out of the gates in early 2011 with its first single “Ungirthed” b/w “Lofticries”, released on notable UK label Transparent, garnering praise from tastemakers such as Pitchfork (who awarded Best New Track to the A-side), the Guardian, and the FADER.
Purity Ring runs with the shadowy Canadian future-pop coven Hovercraft. As it readies its first album, the band has toured with Neon Indian, had a CMJ appearance, and performed at the Fun Fun Fun Fest in Austin.