Client: How long will it take to produce this case study video?
Me: Four weeks from script and storyboard sign-off.
Client: We only have two weeks to get it done. We can give you an extra two days on top of the two weeks, will that help?
Me: It will help, yes. But only if we get the script and storyboard signed off today and get into studio tomorrow.
Client: Oh, we won’t be able to get all the stakeholders in one room to sign off on script and storyboard until the next managers’ meeting.
Me: When’s that meeting?
Client: In two weeks.