This Video Spot on Mobile Web by Qualcomm highlights both how exciting a mobile site can be as well as the reality of how most mobile sites today lack excitement today (mostly by not being optimized for mobile, being too watered down or just having bad UI and design).

According to a recent stat from a Google Study published in AdWeek: "72% of consumers expect brands to have a mobile-friendly site but 96% have been to sites that weren't mobile ready".

The article calls this a wake-up call for brands and I tend to agree especially when you read another stat from this report which says that "67% are more likely to make a purchase on mobile ready sites".

Via amalucky: (via The Best Bus Stop Ever! - Neatorama)