Porter Novelli Intern Blog | PR Internships

Deborah Umunnabuike: Digital in New York

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I joined Porter Novelli in June 2010 as an intern in the Digital Practice in New York. I have a background in digital thanks to internships at various tech companies, such as Encyclopedia.com. I have also gained an understanding of web production and analysis through co-founding and managing a web-based retail business over the past five years.

This summer I have had the opportunity to work on a few interesting engagements. While my supervisors were in the south of France for the Cannes Lions Ad Festival, I tracked the conversation across social media, and developed several trending reports that were re-broadcast by AdWeek. It’s also been a great experience working with the other interns on a group project. There is the possibility that elements of our campaign pitch could actually be used by the client, so I’m hoping to really ‘wow’ them!

I graduated this June from The University of Chicago with a degree in Political Science and moved to Manhattan shortly after!