"Even if the band doesn’t sell many copies of Rips, I’ll bet there are TV and movie music producers all over LA and New York who’ll want to use its artful irony in their productions. This sort of guitar-based rock music isn’t part of the hit-making machinery just now—you’re not, thank heaven, going to hear contestants on TV shows like The Voice doing Ex Hex covers. But that only means it’s exactly the right time for a reminder of how durable and endlessly elastic this kind of music can be.”