So, you have decided to sell software. Congratulations, you are now a software company!

Maybe your building the next big new product that is going to change the world, or perhaps you are re-purposing an internal piece of software that has really helped your company. Either way, it doesn’t matter. There is a lot of strategy and implementation work that needs to be done (maybe more than you realized!).

Building a software product company requires more than simply having a dynamite product. There are many considerations and strategies that both first time entrepreneurs or established businesses that are looking to sell their first software product must understand.

Atomic Object has helped our clients build great software products for going on 15 years. During that time we have come to realize that there is a wide breadth of considerations, other than designing and building a technically sound and usable product, that are required to create a successful software product company.

The following high-level list of 9 topics and corresponding questions is a good start for the various things to consider.