The Thing About Journalism
The audience must trust that the journalist does not have an agenda and is not brining an agenda to the conversation (read: medium of publication).
No one is perfectly objective and no one is without conflict.
Compromised reporting is an ambiguous beat. However: a compromised reporter or editor can leverage access to relationships, information, and events that the public cannot (think simple: press credentials are powerful), and a compromised reporter can leverage this access in ways that are beneficial to her or himself or the news organization backing the credentials. Thus the reportage can be colored and influenced - both subtly and overtly - in ways the public is unaware of.
Good journalists know when and where to be transparent, good journalists are self-aware of potential conflicts, good journalists have a relationship with the audience but are not beholden to their audience, and good journalists aren’t on the take and cannot be bought by money, access, or flattery.
Consider this when reading hard news, tech blogs, and everything in between and remember: it’s not about the objectivity, it’s about the agenda.
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