Mike Monteiro, You’re My Favorite Client
Mike’s last book, Design Is A Job, was so good I put it on the reading list in the back of Show Your Work! Here’s what I wrote about that one:
Jim @Coudal really had it nailed: “Thank God @Mike_FTW didn’t write “Design is a Job” ten years ago. If we had read it then we’d probably still have clients today. #phew” If I had this book only 3 months ago, I might’ve stayed at my agency job. If I had this book four or five years ago, I might still be doing web design…
So it was a real pleasure for me to write the foreword to the great sequel, You’re My Favorite Client. Here’s a snippet:
Disasters of design usually spring from the faulty notion that design is art, not craft. Mike’s first book, Design Is A Job, gave designers a swift kick in the pants, admonishing them to wake up, ditch their artsy-fartsy egos, and start taking responsibility for their work. In this new book, Mike demystifies design for nondesigners, showing them that good design is not the product of “creatives” pulling rabbits from a magical hat, but a rigorous process of problem solving, performed by professionals.
Filed under: Mike Monteiro, my reading year 2014
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