August 18, 2011
"We don’t love things because they’re non-toxic and biodegradable—we love them because they move the head and the heart. Aesthetic attraction is not a superficial concern—it’s an environmental imperative. Beauty could save the planet."

Great piece from Lance Hosey, author of the forthcoming book, The Shape of Green: Aesthetics, Ecology, and Design. In The Sustainability of Beauty, he debates the squishiness of the definition of sustainability, and asks some important questions:

  • What if we created a different approach to aesthetics, one based on intelligence, not intuition?
  • Can we be as smart about how things look as we are about how they work?

(Story via Valerie Casey.)

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