ixda awards 2012, short doc, aspirations* from svanes on Vimeo.

My favorite quote in my Fast Company piece about the inaugural Interaction Awards (of which I was a judge) came from the event co-chair, Jennifer Bove: “Behavior isn’t explicit in computer chips; interaction designers are the people who understand how to make things work.” But what was also interesting about this particular awards show was that it made it clear that interaction design is stretching beyond the screen and ever further into the physical world. That’s a super interesting proposition and challenge, and I confess I was particularly partial to those entries that moved beyond the promise of technology to offer something seamlessly crafted and infinitely compelling.

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