Jourdan Dunn named as new face of Maybelline

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Photo: Teen Vogue

Jourdan Dunn has been named as the new face of Maybelline and it’s not only exciting news for one of the fashion industry’s most beautiful, articulate and professional models but another score for women of colour.

With Maybelline’s global brand president explaining that the 23-year-old truly reflects Maybelline’s global vision of beauty, Jourdan’s latest make-up contract (she already represents Burberry, YSL Touche Éclat) confirms L’Oréal’s commitment to diversity and brings a boost to the make-up bags and self-esteem of the young women Maybelline’s products are marketed too.

Hopefully now that Jourdan’s on board she can have a word with Maybelline H.Q about extending the Dream Mousse foundation shades beyond the dark, but not quite dark enough, Cocoa.


Look out for Jourdan’s first Maybelline campaign this month.

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