My Name is Axelle Like Axl Rose

Now, we know engagement is the most important thing. Who cares about hits? Who cares about page views? You care about a user being engaged for a duration of time — not just to monetize, but because it’s a good user experience. They’re having fun watching your stuff. It could be on a phone, or it could be on YouTube, it could be on YouTube on a TV, anywhere — that’s all we care about. Engagement is just another way of saying people like your stuff.