In this multi-part series, Lee Jacobs (creator of the Matte For Men Skin Care line) talks about the benefits and challenges of selling your products in a traditional “mortar and brick” retail chain. Sephora, a large international retailer specializing in luxury skin care, is the focus of this case study.

• Tags
• retailers
• Sephora
• Matte For Men
• Lee Jacobs
• Selling to stores
• sales presentations
• retailer issues
• retailer opportunities
• mortar and brick stores
• products sales strategies