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Urban Menswear Myths #5

Long goes the time when men relied solely on their trustworthy tailors to keep up to date with the fashion demands of their social agenda. Garments were crafted according to each customer’s needs and liking. Nowadays, a massified fashion industry is hell-bent on delivering a never ending stock of ready-to-wear alternatives at the lowest price: after all, it’s just business…

Thankfully, the tailoring tradition has managed not only to withstand against all odds, but actually thrive in adversity due to the current “retro revival” moment we’re experiencing and the fact people are looking for better quality, unique items. Apart from this, there are those who despite the global change remained faithful to custom made garments, and not necessarily because they’re wealthy. I believe there’s a common misconception where people inherently associate custom made to hefty price tags, which isn’t entirely true.

The price tag depends on a variety of factors such as the item itself, fabric and of course, the craftsman behind it. World renowned tailors may charge you absurd amounts, but then again so do their designers counterparts. As with so many other things in life the key is balance: finding a quality/price ratio that suits you is crucial. Once you do, you’ll see that pieces tailored to your liking may perfectly compete with similar RTW alternatives, with the perk of being unique and perfect fitting. Say you choose a Thomas Mason fabric for a shirt or a Zegna for a suit, the end result may very well be cheaper than the same versions purchased at a retailer.

If you haven’t done so already give it a try, you might be in for a pleasant surprise…

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  1. beyondfabric posted this
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