Fashion Now
Fashion, as an ensemble of many influences and as a hybrid of numerous references devotes itself to continuous change. Today, it seems that fashion has experienced all there is to experience, and one can find it immensely difficult to see any untouched topics for a new revolution or a transformation. The contemporary developments in fashion might not be manifested in a straight forward or a visual manner, but rather, in a way which is more connected to the aspects of the inner being. Fashion now, is more likely to act as a reflection of new ideals and values, which are connected to intimate creativity or the intuitive approach towards clothing. For example, the emergence of inuitive design and new luxury can both be seen as a consequence of the economic crisis and are here to enforce a new discourse in contemporary consumption and communication. Francesco Morace defines the emergence of new luxury in the essay, The Dynamics of Luxury and Basic-ness in Post-crisis Fashion as a changeover from status luxury to a more distinctive experience, which embraces beyond the surface and offers new meanings to the fashion system with products that search for stories of origin in order to share thoughts and values.
Furthermore, the concept of time becomes evident in the current developments in fashion. This can also be seen in the value of memories and heritage in today’s commercial presentations. One can perceive that fashion has acquired a more philosphical position, which requires a new level of consciousness in design, as well as, simply in wearing clothing. The 20th century pursued revolutions of independence and individuality in fashion, and especially in femininity. Now that the turmoils of revolt have rather diminished, the connotations of fashion refer to topics of continuity, harmony, humanity and unity. Therefore, the character of the new influence in fashion culture is something more refined, etheral, intangible, and it embraces the memory of the past and is conscious about the present. Barbara Vinken describes fashion to make time, duration, it’s fabric; the stuff fashion is now made of is the time of its own duration, the time it takes for the fabric to wear out, the time in which colours fade, the time in which it aquires the traces of the work invested in it, the traces of the time in which other bodies have worn it.
The Dutch designer, Alexander van Slobbe can be seen as a designer who applies the ethics of intuition and new luxury in his designs. http://www.orson-bodil.com/
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