Is free pitching a good idea? Free pitching can sound like a good idea but it can also cost you both money and time. If you are going to free pitch then you need to safe guard your ideas. This can be done by asking the client to sign a contract stating that the concept cannot be used should they not go ahead with you and your concept or they may use your concept and hire someone else instead. So if you are going to free pitch then remember to safe guard yourself.