Why mobile app development should come in-house
While it’s fine to strike out on your own with an agency for your first mobile app, as customers grow to expect more, you’re going to need to connect that app back into the systems of record and systems of operation that your company has. To do that you’re going to need to figure out how to effectively work with your IT organization, because they own that data and those systems.
– Jeffrey Hammond, principal analyst at Forrester Research, Cambridge, MA.
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