Just wrote an article about the “target-market female” narrative, the cult of consumerism, making history “her story”, and the importance of crafting our own identities instead of allowing others to define us. It’s been years since I wrote for Anne, and I’m happy to be back! :)
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A Day In The Life Of A Target-Market Female is a powerful postmodern short story by Katie Brinksworth at McSweeney’s Internet Tendency. The events are surreal, yet the tale is strangely familiar to every woman who has ever read a magazine or watched a commercial. It’s both comic and tragic as we recognize the ploys of advertising, and our own susceptibility to the lies of marketing. Read more.
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