#ADCAMPAIGN  #EDUCATION : ''YOU'RE NOT A PRINCESS''

I simply loved it ! So Real So True !

You're not a princess, and that's actually a good thing.

The Mercy Academy, an all-girls preparatory school in Louisville, Ky., is making waves nationally for its ad campaign telling young girls "You're Not A Princess", and encouraging them to "Prepare for real life." The campaign, which aims to empower young women, features other slogans such as, "Don't wait for a prince" and "Life is not a fairytale."

source: Mashable

#PHILANTHROPY #TOÇEV #TPF

TOCEV Workshops for Children

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Post by KENDIN OL MARKA OL.

#STARTABRAND Social Media Brand Management

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Post by Start A Brand.

#CampaignWithTheDog #PR #MARCOM #VIDEO #SuperModel : Ta Da ! Harper's Bazaar presents.. Et Voila :

Behind The Scenes With Mulberry Max September 13

30 Ağustos Zafer Bayramımız Kutlu Olsun ! Happy Victory Day Turkey ! #30AğustosZaferBayramıKutluOlsun #Atamİzindeyiz

' Denizin en güzel vakti .. ' Sevilen markalar güçlüdür çünküü : Reklamını bizzat müşterileri yapar.

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Post by KENDIN OL MARKA OL.

TOÇEV yaz 5944'e gönder 5 TL bağışta bulun. Haydi Siz de Dokunun ..

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Post by Deniz Saglam.

BE YOURSELF BE THE BRAND bugün 2 yaşına bastı! 

BE YOURSELF BE THE BRAND is celebrating birthday today! 

#RETAIL NEWS : Barbie Gets Dressed Up for Selfridges' Toy Department Debut

THE PERFECT WOMAN: Ever the fashionplate, Barbie has given a trio of emerging London labels her stamp of approval. In celebration of Selfridges’ new toy department, the doll of impossible proportions has been dressed by Sister by Sibling, Fred Butler and Nasir Mazhar. Each designed five looks for the one-off Barbie dolls, which will retail for 120 pounds, about $182 at current exchange, and be presented in custom packaging. 

#RetailisDetail

Karl Lagerfeld Concept Store in Amsterdam is more than a Fashion Store !

The store is as a virtual window to Karl Lagerfeld himself. Lagerfeld Concept Store in Amsterdam creates engaging ways for consumers to connect with the brand.

The beautifully designed shop features many mirrors and walls of illuminated light which enhances the displays. Social Media comes into play when shoppers start using the Digital Guestbook on their iPads, Smartphones or tablets. Shoppers can view the latest collections and news, watch videos, surf the brand's website and take photos of their fav items.

The digitalisation extends into the changing rooms. These rooms are equipped with unique photo booths which allows customers to snap their looks and apply various Karl- Inspired filters to their photos. And then Karl's Customers are ready to share these on social media !

Congrats !

Your Company Name Is On A Card In Your Customer's Wallet !

Benefits of Loyalty Cards #RetailersPerspective

Reinforces loyalty and heavy spending

Profit uplift from increased sales

Achieves competitive advantage

Service lapses more likely to be forgiven

Your company name is on a card in the customer's wallet

Targeted Promotion Tool 

Strategic decision support:better understanding of customer behavior

Facilitates cross selling 

Detailed knowledge of customer's personal details

The basis of customer relationships, competitive strategy, store format/ location decisions and company culture

Benefits of Loyalty Cards #CustomersPerspective

Extra Discounts

Something for Nothing

Personalised Offers

Other services, invitations to events etc.

Membership of a club

Choice of redemption points

Satisfaction of saving points

Content Development #fashion #style #muse

ALEXA CHUNG is starring in online luxury store mytheresa.com 's new portrait & film series. Monthly, the company will profile a famous woman - fashion, art, music or culture - with inspiring style, ask them to share their fashion advice and musings through a film to be screened exclusively on its website.