I don't know if there are any X Men Comics fans here...but I vividly remember back in the Noughties a Marvel series called X Statix.
Joe Quesada, the new editor in chief of Marvel, wanted to see more critical and commercial success and decided to kill off the entire cast of the comic book X Force and replace them with new characters. The 'newbies' were not so much heroes as media whores, who were more concerned with making money and being 'famous for being famous' than saving lives. They were not so much heroes as fame devotees who liked a celebrity lifestyle. Thus the comic strip was renamed X Statix.
This isn't unlike Garth Ennis's 'The Boys', currently a tv series on Amazon. The Boys however, is much darker and the 'heroes' are actually villains.
The problem was, The Boys are a completely original creation, whereas the creation of X Statix resulted in the obliteration of much loved characters, the former cast of X Force. Whereas X Force was earnest and had memorable heroes, X Statix was a completely different animal, and a cynical satire and featured characters very difficult to like. Many original fans were heartbroken and left Marvel in droves. Quesada meanwhile, who ultimately started to run the 'X franchise' into the ground (he was an Avengers fan) made it very plain he couldn't care less.
Eventually the series was cancelled. The reason was very simple: no one wanted to read it. What does a cancelled comic have to do with Star Wars, you may ask?
But....Quesada behaved very much like Disney currently are behaving with Star Wars. 'I'm in charge, and I give YOU, the people who pay my wages, the finger. I will do what I want.' And although I believe Quesada came out of it pretty well, the falling sales forced Marvel into doing a U turn and bringing back the original X Force.
Rey has her fans, but nowhere near in the same league as Kylo Ren, the results of the 'who do you want to see most' poll (yes, I know I keep going on about it, but it's true) prove it. The stark fact is, Adam Driver was the best thing in the entire series. Finn fans can bleat all they want, he got less of the votes in the poll than Babu Frik and that was before TROS made the character a laughing stock. The latter also proved that Rey cannot hold a film by herself. TROS was at its very best when Driver was on screen. When the 'Trio' were dominating the action...it was a bore.
And they made Rey a bore. A tiresome, judgemental Mary Sue that was nothing like the fresh new character she was in TFA.
Disney could so very easily have brought back Ben for the new film, but instead they have decided to make it all about Rey. The tedious holier than thou Rey from TROS. Adam has confirmed he won't be back (I think he would have, he liked playing Kylo, but Disney aren't interested.) Daisy has stated 'Rey won't be having any children.' So, basically it will be about the Further Adventures of Jedi Icon Rey...whatever her name will be. And she will be of course, very 'Virgo Intactica'.
Marvel had to do a U turn. Disney refuse to do so. I really do wonder who it is they are trying to please with this film? Hiring a director who's never made a non documentary and is apparently a 'close friend' of Kennedy's is the final straw.
How long can they go on making money? They have just lost a fortune with a 'woke' animated film. Not even they can just keeping throwing money away on propaganda films.