Is it a bird? Is it a plane?
This practice is called creative grooming among other things.
I read up on it a couple of years ago because I wasn't sure how to feel about it. Now I feel like it's pretty much like any other grooming practice.
No toxic colours may be used and the colours can be applied before the competition. On stage the dog is transformed to something like a peacock or why not a tiger?
I would like to talk a bit about the ethical aspects of this. My understanding after reading up on this is that the props used to further enhance the transformation may not hurt the dog at all. If you want to read up on the Creative Styling Rules you can read more about it here.
My thoughts are as follow: If the dog is used to being groomed and is feeling comfortable with it, what does it matter if its owner turns it to a dragon for a day or just gives it a nice show ring cut?
The conversation, maybe, should be this: Is it okay to breed dogs with such coats that they need human intervention to stay comfortable? I do see both cats and dogs with tangled coats that their owners are having difficulties handling.
It is just food for thought and I have not made up my mind as to what I think is a good answer.