Currently working as Director of Innovation across all the clients in the agency. Behind some of the agency’s best known and most awarded projects, such as letting the Internet literally launch a car (from a 100-ft platform), making the Chevy Sonic play all instruments at 45mph in OK Go’s viral hit, filling the Internet with birds for the Audubon society, building a website as tall as Mt. Kilimanjaro (19, 340 ft) for HP, letting the audience control what happens on stage at SXSW ‘13 for Doritos, a global #1 hit with Fun’s ‘We Are Young”, the first commercial use of Augmented Reality for GE (helping GSP being selected as Interactive Agency of the year in Cannes 2009) and making San Franciscans want to spend more time at bus stops (Yahoo! Bus Stop Derby).